The Social Feed

The Social Feed Podcast is created to help business owners and marketers discover what works when it comes to social media. Each week, we update you on what's new in the social media world, highlight an app that will make your life easier, & give insight on topics like Facebook organic reach, dealing with negative reviews, and much more.


Ch ch ch changes with Google Ads (ep 47)

Google recently announced some big changes for their AdWords service and other advertising tools. In an attempt to simplify what they offer, Google is renaming product, discontinuing other products, and changing interfaces for advertisers. In today's episode, we give you a primer on Google AdWords and other advertising tools by Google as well as talk about the changes coming soon to those tools and what that means for marketers as well as businesses who advertise with Google.
00:30:50 7/18/2018

Past Episodes

In recent news, Instagram rolled out their new dedicated video platform called IGTV. This rollout allows for longer, vertical videos on the social media platform that used to be just for photos. In this episode, we discuss the new video platform - what it is, how businesses can use it, and how it will fare against other networks like YouTube & Snapchat.
00:26:32 7/4/2018
If you are looking to take your social media knowledge from a pastime to a career, this is the episode for you. It's not just about being able to get likes - you need to know how to plan, create, schedule and analyze your social media channels. In this episode, we meet with college students and Hubbard interns Maddie Fetters and Ashley Getting on how they picked their majors and the path they took to work in the advertising field.
00:17:41 6/27/2018
In today's society, our reliance on social media can have a detrimental effect on our mental health. According to comScore's 2017 Cross Platform Future in Focus report, the average American adult (18+) spends 2 hours, 51 minutes on their smartphone every day. On today's episode we focus on how to disconnect yourself from social media and ways to practice mindfulness and self care in the workplace and at home.
00:38:11 6/20/2018
In this episode, we meet with two Minnesota bloggers and discuss how they developed their personal brands; from creating a brand identity kit to a website, to staying consistent with content and dealing with negative feedback.
00:25:33 5/30/2018
With a stronger economy and higher discretionary incomes, the U.S. wedding industry hit $72 billion in revenue, according to IBISWorld. With fewer couples getting married, wedding vendors have a smaller group to target, but potential for bigger budgets. Get an inside look at how two millennial women are planning their wedding, making decisions and finding the best vendors through the use of social media.
00:33:05 5/20/2018
All good video tells a story. In this episode, we meet with videographers, Pat Laeger and Kersten Godfrey on how to be a better storyteller, capturing "in the moment" content, and using video for your events.
00:00:00 5/9/2018
Graphic Designer, Katie Greenhill, and Strategist Isabella Dotzler, join host Missy Budensiek on exploring ways to be more creative, including exercises on how to get your brain thinking out of your comfort zone.
00:00:00 5/3/2018
When it comes to selling ATVs, snowmobiles, motorcycles, and dirt bikes, the powersports industry can do wonders by adding a digital component to their current campaigns. As targeting a 25-year-old to buy a motorcyle, is going to be a much different approach than a 55-year-old. On this episode, we have Chad Peterson, who has worked in the powersports industry for over 5 years, Jordan Nelson, who manages one of the world's largest aftermarket powersports company's social media, and your host Missy Budensiek, discussing brand ambassador programs, event activations, and giveaways all relating to the powersports industry.
00:00:00 4/26/2018
Bad Yelp review? Not sure how to handle that negative Facebook comment? Has your BBB rating dropped? This episode, Anna Johnson and Missy Budensiek teach you best practices on how to manage your reputation online, while finding reviews you might not even know are out there.
00:00:00 4/17/2018

Social media is causing a huge change in how brands interactive with potential audiences. Just like an endorser on the radio, influencers are using their credibility and large audiences on social media to endorse products for brands. In this episode, we meet with influencer Eric Sanchez (better known as @urksanchez on Instagram) and break down how to create content for your channel, how to best work with brands and what platforms to be on to get you started.

00:00:00 4/15/2018

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