The Social Feed

The Social Feed Podcast is created to help business owners and marketers discover what works when it comes to social media. Each week, we update you on what's new in the social media world, highlight an app that will make your life easier, & give insight on topics like Facebook organic reach, dealing with negative reviews, and much more.


Changing Your Business from a Location to a Destination (Ep. 26)

The General Store of Minnetonka is a locally owned and operated family...The General Store of Minnetonka is a locally owned and operated family business that was started in 1984. At the General Store of Minnetonka, they have 15,000 square feet of home decor, special gifts and old time classics. On this podcast, Jenny Putnam, Buyer and Daughter of the General Store family, tells us about how she stays true to her roots and combats the big guys that are dominating the market by creating a destination vs. a location.   Show More


Past Episodes

The average amount of time people wait to seek help for mental health issues is 9 years. With May being Mental Health Awareness Month, we interviewed Jen Holper, Marketing Director of Prairie Care, and how she is pushing to educate the public on the signs of anxiety and depression to get help sooner. Prairie Care offers comprehensive and integrated psychiatric services including both inpatient and outpatient options for patient care. #MentalHealthMonth
Virtual Care, HIPPA regulations, and competitive landscape are just a few of the challenges/opportunities for marketers in the healthcare field. On this episode, we interview Leann Lindahl, Marketing Director of Accra Care, and what she is doing with her team to give consumers more choice and flexibility with their healthcare. Accra Care is a non-profit organization offering personalized home care to children, adolescents, adults, and families of all abilities and age.
This week, Missy and Jared are joined by Social Media Coordinator Isabella and special guest Josh to chat about the crazy stuff: United Airways, Bad PR in general, and Chicken Nuggets. Plus, learn more about the VANTAGE program from Josh. All this and more on episode 23 of The Social Feed!
Our new Social Media Strategist, Ashley, joins Missy to talk about Pepsis latest commercial, the decrease in Twitter usage and popularity, up and coming social media platforms, and YouTube's new policies for advertising.
Whether you're signing a new account or looking to manage your own brand's social media, we are giving you the guide to where it all begins. Jordan, Missy, and Jared tackle the big discussion of how to on-board a new social media client. In order to have social media marketing success, you have to start somewhere. Its the beginning that build the foundation to support your campaign. Listen to the episode to find out where to start!
Our new Social Media Coordinator Fatin joins Missy and Devin to talk about industry trends, influencer marketing, and why were starting to make more responsible consumer decisions. Were seeing increasing numbers retail stores closing who aren't succeeding in the digital and online space. Additionally, we dive into the up-and-coming emphasis on micro-influencer marketing, and angry comments on ModCloths Facebook page (listen to the episode to see why). Also - when was the last time you've been to a RadioShack?
The Social Feed is back after a winter hiatus, and they discuss a number of recent trends and social media news which include: Instagram, the recent multiple photo upload update, who the most followed celebrity on Instagram who doesnt actually Instagram is, and DONUTS (shout out to Twin Cities Donut Club: @tcdonutclub)! Furthermore, Missy, Jayna, and Jared chat about how some businesses have been greatly effected by politics and current events and talk tactics on how to stay on top of the latest news for social means. Also, they cover ad breaks on Facebook Live, a very viral Facebook Live, as well as Messenger ads for direct promotions oh, and yet ANOTHER platform for stories. Would Facebook and Instagram ever become one? The Social Feed talks the generation gap that separates the Facebook and Instagram audiences. Finally, find out what social media company went public and other related news on them, beyond that. Keep an eye out for upcoming guest speakers in the healthcare industry, and let us know if you want to be a guest on The Social Feed, too!
We describe how your business can use Instagram Stories successfully and what trends were seeing in the rise of this new tool, plus what we think Snapchat will do to combat it. Learn how you can use Instagram Stories and Instagram Live to grow your business.
Looking for ways to be a leader in your industry? Hubbard Interactive has the answer. Social media is a marketing tool that can promote your business, create a brand voice, and engage your audience. On this episode, we interview Kristi Olson, Vice President and Katie Robison, CMO of Physical Distribution Services and Distribution Personnel Inc. The two companies dominate marketing in the Transportation Industry by utilizing a strong marketing strategy that includes social media.

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